UnitedHealthcare and Optum launch virtual-first health plan design

Jannie Delucca

Image: Al David Sacks/Getty Photos

Big insurer UnitedHealthcare has unveiled a new digital-1st wellbeing approach dubbed NavigateNOW, produced in conjunction with sister firm Optum, which claims a extra integrated tactic to both digital and in-human being treatment.

The new wellbeing approach opens up the possibility for suitable UHC associates to obtain a variety of styles of treatment, like wellness, plan, persistent-affliction management, urgent and behavioral wellbeing providers.

Commencing this calendar year for select companies in 9 marketplaces, NavigateNOW will deliver folks with a clinical approach with about fifteen% considerably less high quality cost than conventional gain strategies, said UHC.

The 9 marketplaces include: Tiny Rock, Arkansas Fort Myers, Florida Pittsburgh Springfield, Massachusetts Minneapolis/St. Paul, Minnesota Richmond, Virginia Indianapolis Dallas and Houston.

People today in the NavigateNOW approach will obtain 24/seven obtain to a customized Optum treatment staff for major, urgent and behavioral health care providers, backed by a nationwide community of treatment pros.

What is THE Impression?

Enrolled associates in NavigateNOW will be capable to full a wellbeing profile to reveal personalized choices, present-day prescription drugs and present wellbeing problems. Based mostly on the assessment, every single member will be matched with a customized treatment staff, which may perhaps include a board-licensed health practitioner and other treatment vendors who will operate together to supply major, urgent and behavioral health care.

The treatment staff, said UHC, will be led by a focused major treatment service provider who will just about supply treatment, and then connect the personal to in-human being Optum vendors and other wellbeing pros when required. The design is intended to identify wellbeing issues previously and advertise the use of preventive treatment.

For instance, in the course of digital major treatment appointments, Optum vendors will have the capacity to connect the UnitedHealthcare member with behavioral wellbeing providers inside the digital system as wanted. This, said UHC, will ostensibly aid aid supplemental digital or in-human being behavioral wellbeing appointments, like remedy, medication management and supplemental treatment coordination with other wellbeing providers.

The giving is supported by Optum’s new digital treatment system and digital clinical group. The proprietary system, UHC said, enables UnitedHealthcare associates to routine appointments on line and supplies many methods for them to converse with their treatment staff, these as live chat and movie visits. 

If after a digital visit a member requirements supplemental wellbeing providers, these as for a course of action or an X-ray, the treatment staff can use the platform’s navigation instruments to aid connect the personal to a treatment service provider in UnitedHealthcare’s community, like extra than one,600 services in Optum’s nationwide ambulatory service provider community.

THE Larger Pattern

NavigateNOW is the most current of many UnitedHealthcare digital treatment offerings supported by the Optum digital treatment system and other nationwide telehealth vendors.

As of this spring, Optum Virtual Treatment was readily available in all 50 states, with executives from both UnitedHealth and Optum indicating the computer software aims to integrate bodily treatment, telehealth, dwelling treatment and behavioral treatment.


“By collaborating with Optum, UnitedHealthcare is building a extra integrated and coordinated health care procedure that utilizes technologies and personalized aid to aid stimulate total-human being wellbeing, which may perhaps aid reduce and detect condition prior to it begins,” said Dr. Rhonda Randall, chief clinical officer of UnitedHealthcare Employer & Particular person.

“UnitedHealthcare and Optum will go on operating together to modernize our tactic to wellbeing positive aspects and treatment supply, utilizing technologies and info to aid make it extra easy for our associates to obtain a variety of styles of clinical treatment to aid their bodily and mental nicely-getting.”

“Sufferers want extra selections for acquiring treatment that is easy for them and their life,” said Kristi Henderson, Optum senior vice president for digital transformation, and CEO of Optum Virtual Treatment, which includes Optum’s nationwide digital-1st clinical group.

“Our operate with UnitedHealthcare is intended to aid make it more simple for clients and associates to interact with their treatment vendors by bringing together our digital resources and nationwide clinical footprint to deliver a extra seamless, linked experience.”

Twitter: @JELagasse
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